Tag Archives: ppc agency

Psychology Principles that will help to write Better PPC Ad Copies

To be frank, you do not need to be a rocket scientist to be a master creator of effective PPC ads. Nor that you need to be an expert in mental manipulation. All you need to have is a bit of creative acumen and ability of rational thinking. However, having a sound notion of mental … Continue reading Psychology Principles that will help to write Better PPC Ad Copies

A Beginner’s Guide To PPC Advertising :- Things To Be Clear About!

“PPC advertisements account for 65% of clicks for top-commercial intent keyphrase searches!” Perhaps that’s why PPC advertisement is still considered to be one of the most employed B2C strategies in the digital marketing realm. And in 2012, “Google generated over Au$43.5 billion in PPC advertisements.” And the reasons for that being:- PPC ad campaigns tend … Continue reading A Beginner’s Guide To PPC Advertising :- Things To Be Clear About!